Landing Pages Evolve

Landing page for BadassBackpacks.com

We’re getting ready to switch over the BadassBackpacks.com landing page… sigh… I’m really going to miss the old landing page.  The old landing page has been up for quite a long time.  It’s changed and evolved… slowly… drip by drip… just sitting there silently with our logo gif rotating through, non-stop for the limited (yet shockingly regular) number of visitors that gave it a visit.  I used to feel like I owed people an apology for the vagueness and lack of information.  (Many of YOU reading this blog have been looking at me sideways begging me for “more information please.”)  As time has passed by, I’ve really come to love that simple landing page.  I’ll miss it.  As any project continues to grow – so grows with it the complexity.  And need to start sharing the story.  No matter what happens next for Badass Backpacks, I know that the heart of this project is a vague and difficult to explain experimental art project that centers around a deeply profound need for balance and our unique human needs for self-expression.  … for me this is beautifullly represented in that old landing page.   (It’s okay for you to laugh at me here.)   And now, it’s time to upgrade.

There’s a bit of an explanation of the old rotating gif version on Our Logo page… AND just in case you hadn’t seen it yet — here’s that gif, just one more time 🙂  It makes smile.

Badass Backpacks Logo - Original Landing Page

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