Where are we on this initiative?

Rusty and I are heads down tonight: BFD.  Among other things, we’ll be working in the weeks ahead on some promotion efforts to start building a bit more buzz around Badass Backpacks.  Good things.  And fun work.

In other quick roundup news:

  • There was a micro-prompt in the altMBA alumni community that got me reflecting on some of the work I did early this year during my time in the altMBA.  So I posted this for the altMBA alumni:  https://alumni.altmba.com/adamlemmon/where-are-we-on-this-initiative/
    (it’s a long read, but it was fun to give a shout out and an update to the amazing altMBA community)   If you follow this blog, you know that I’m a big fan of the altMBA – y’all don’t hesitate to reach out to me if you want to chat about applying to participate in the altMBA during one of the 2017 sessions!
  • I posted this beautiful photo of the collaborative team working on Oil Spill:  https://www.instagram.com/p/BLudGamB16Z/?taken-by=badass_backpacks
  • Apparently Badass Backpacks was mentioned on 101X’s morning show with Jason & Deb — I didn’t hear it happen, and I still haven’t been able to find a recording of it to know what was said.  I was told that they were googling things that started with “Badass” and our website came up.  Did we just get our first ever radio mention?  If so – that’s badass.  If not … well, one can dream.

Time to start focusing on we can promote this project a little bit more.  We’re asking ourselves:  how can we start to raise our voices?  We started with a whisper.  Now then, how can we get just a little bit louder?  It’s a fun question to ask.

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